Delivering change for Chronopost
The express delivery industry is extremely competitive. To stay ahead of their rivals, Chronopost had to increase their market share and improve customer loyalty. But this required complete visibility of their customers’ changing needs. It also required a new way for sales, marketing, and service to work together.
Founded in 1985, Chronopost serves more than 230 countries in Europe and worldwide. They handle some 250,000 parcels each day and had a turnover of 637 million Euros in 2008. Measuring business performance and profitability across such an extensive enterprise was essential. Chronopost also knew they had to keep customers close in order to meet expectations.
Logica guided them toward Sales and Service Clouds. Next we helped them migrate to the new system and roll it out across the company. The cloud reduced their total cost of ownership and gave them room to grow. It also helped them share information more effectively to serve customers better. To learn more about how the right mix of cloud-based services delivered a business advantage for Chronopost, click here.
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